Author Archives: imraan aziz

ideating in ink.

We used computers when I was in college… for word processing. Drafting was done on vellum, renderings on Canson paper, and getting to buy some new pens at the art store was the height of excitement. After graduation, my first … Continue reading

Category: industrial design, Method, Process, sketching | 1 Comment

Design for Extreme Environments

Many of the most interesting products I’ve worked on have resulted from the efforts of dozens or even hundreds of people, each an expert in their field, and each creative in their own way. I’m talking about systems with dozens … Continue reading

Category: Process | Leave a comment


To an outside observer, the fruits of our brainstorm sessions can seem like magic. People often wonder where our ideas come from & chalk it up to us having some secret process or capability. The truth is I work with … Continue reading

Category: Method | Leave a comment